Category Archives: Fitness

LyndaOpenLegRocker

Lynda Lippin Receives 2014 Best Businesses of New York Award

Lynda Lippin, Tribeca Pilates Teacher & Fitness Trainer, Receives 2014 Best Businesses of New York Award

And I am Grateful and Excited

Yesterday I received a notification that I had won the 2014 Best Businesses of New York Award in the Trainers category. At first I thought this was surely a joke or some crazy marketing scheme.

But it isn’t.

The annual Best Businesses awards are given to businesses who

“have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. “

I definitely try!

LyndaOpenLegRocker

Here is the official Press Release:

New York, October 26, 2014 — Lynda Lippin has been selected for the 2014 Best Businesses of New York Award in the Trainers category by the Best Businesses of New York Award Program.

Each year, the Best Businesses of New York Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the New York area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2014 Best Businesses of New York Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Best Businesses of New York Award Program and data provided by third parties.

About the Best Businesses of New York Award Program

The Best Businesses of New York Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the New York area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Best Businesses of New York Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

acoustibuds

Acoustibuds Sport Tips Giveaway

Acoustibuds Sport Tips Giveaway

Two readers will win a complete set of Acoustibuds, which make your earbuds more comfortable, stable, and improves sound quality.

The Acoustibuds Sport Tips work on all earbuds, with both forward and side facing speakers.

Read my review of Acoustibuds Sport Tips.

You can enter daily from now through October 31. I will announce the winners by November 2.

If you really want to order them now, use the code BURTON20 for 20% off the clear or black EPB tips.

Good luck!

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perform better with pilates

Perform Better with Pilates

Whatever you do, you will perform better with Pilates.

I talk to people every day about the benefits of doing Pilates.

I mean, who doesn’t want to be stronger, look better, feel better? Everyone I know loves the idea of a tighter tush, flatter abs, and leaner legs.

But those are just the obvious benefits. There are other “behind the scenes” benefits that increase your ability to perform well throughout your life.

Breathing

Pilates is all about the breath. Joseph Pilates was asthmatic and had a hard time breathing, so he knew how detrimental it is to not breathe well. With a regular Pilates practice your lung capacity will increase, as will your ability to move and function.

perform better with pilates

Balance

Let’s face it, balance is a huge issue for us bipeds, especially as we get older. Better balance leads to more activity and to more confidence. As we learn to navigate our bodies and the springs, balance improves and we become more confident and active movers.

Coordination

Coordinated movement requires  an awareness of our bodies and parts in space, as well as enough strength and flexibility to use our bodies in specific ways towards specific goals.

For example, playing tennis requires that you be able to see what the other player is doing, judge where the ball will land, get to that spot and properly swing your racket to hit the ball back over the net. There is a lot going on!

In Pilates you are always aware of where your body is, what the parts are doing, and whether you are breathing or not. And sometimes you are balancing at the same time. It’s a lot – a lot like life!

Whether you are training for sports, for a hiking trip, or simply to keep up with your kids and stay active, Pilates will help you do things better.

Try it!

 

Pilates & Fitness Teachers Marketing

Pilates & Fitness Teachers – Read ONLY If You Need Clients

I have been hearing from a lot of Pilates & Fitness Teachers and they are looking for new clients.

What if… attracting the Pilates & Fitness clients you want and need was not so difficult?

What if… small changes in how you present yourself, market yourself, and teach would make BIG changes in your schedule and income?

What if… you could work fewer hours and make more money while helping people more?

I believe that we are all capable of being busy, talented trainers who can help our clients transform.

I believe that the process of transformation starts with us, the pilates & fitness teachers. Once we see how easy and great we can be, we attract clients who want what we have to offer.

Which brings me to my next Marketing 101 workshop. Use Code “LLGift” at checkout (or mention if you call) and receive a free gift at the desk!

Expanding and Maintaining Your High End Client Base
Real Pilates, 177 Duane Street, NY, NY 10013, 212-625-0777
Wednesday, October 15, 3:00 – 4:30pm, $45
What do you as a trainer need to know about attracting great clients? In this workshop Lynda will share her secrets that keep her steadily busy in a city full of trainers who cost a lot less. Learn which skills are crucial, how to do more with less, and be adaptable while maintaining strong personal integrity.
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Pros & Cons of Calorie Counting

Pros & Cons of Calorie Counting

– Advice from Top Bloggers (including me!)

ProForm, leaders in the treadmills industry, are interested in much more than just exercising when it comes to health and fitness. They believe that it takes a combination of things in order to stay fit in a world of fast foods, restaurants and unhealthy eating. Their team of experts go out of our way to keep their audience informed on important topics related to fitness and health.

So, they turned to some top bloggers (including yours truly) for advice on the age-old subject of calorie counting. Some people practice calorie counting to ensure that they intake a healthy amount each day. And, when it comes to a healthy amount of calories, too little is just as bad as too many.

Some of the top bloggers below believe that calorie counting helps you make wiser eating choices. On the other hand, some tend to find it to be a serious waste of time. Read on to discover what I and the other health and fitness experts have to say about calorie counting and how it affects your personal wellness, health, and overall life.

Pros & Cons of Calorie Counting – Advice from Pilates and Reiki

Calorie counting can turn into an obsession if you’re not careful. It can be a very time consuming process. And, if you’re not careful, you just may lose focus of the desired results… actually losing weight. ProForm asked me for some advice on calorie counting versus Reiki treatments:

Do you think that calorie counting has a positive impact on personal health and wellness? Why?

I think the answer depends on how you and your brain tend to work. Many people do well counting calories, because the simple act of meal planning and calculating numbers forces them to eat less. So many of us ingest our calories mindlessly, but true calorie counting can only be done mindfully. The trick is cutting back enough to lose weight, but not too much.

That said, calorie counting can make some people over-focus on the numbers, instead of how they feel and how their clothing fits. Again, different personalities and learning styles need different weight loss strategies.

There are health problems that disappear for many with Reiki treatments. Do you think that weight problems can be combated with Reiki treatments rather than counting calories?

Reiki can definitely have a positive effect on weight loss, when combined with a good diet and exercise program. Daily Reiki self-practice, like and mindfulness practice, will help calm you down and keep you relaxed and focused.

It’s amazing, but just 20 minutes of self-Reiki care a day can make it easier to take of yourself better in what you eat and drink. And it also works if you pay someone to do the Reiki treatment for you. But you still have to actually be active in the weight loss, paying attention to what and how you eat and move.

Christina Aguilera recently credited Reiki with assisting her 30 pound weight loss. She stated that three times a week of Reiki treatments helped give her the focus and fortitude to eat healthy and keep the weight off, but she still has to eat healthy. You can’t Reiki away a bad diet!

Pros & Cons of Calorie Counting – Advice from Skinny Mom

Calorie counting is a hot topic among women who understand that health and beauty can go hand-in-hand. We asked Skinny Mom about calorie counting and the type of impact it has on the health and wellness of these women. Our team also inquired about Skinny Mom’s ideas on how personal health is affected by the calories found in various types of foods.

Do you think that calorie counting has a positive impact on personal health and wellness? Why?

I find that for myself and other busy moms, calorie counting is a tedious task that no one has time for! Keeping track of every calorie consumed and constantly adding them up is a chore that is unsustainable in the long run. This is especially true with busy Moms.

When you think about calorie counting from a common sense standpoint, you’ll realize that all calories are not created equal. Think about it—are 100 calories in M&Ms equal to a 100 calories in blueberries in terms of health and wellness? No–the M&Ms are full of fat, refined sugar, and salt while the blueberries are full of vitamins and minerals.

The reason why people swear by calorie counting is that it gives their day structure. It takes the guesswork out of dieting because you’re able to calculate how much to eat throughout the day. A healthier and more effective method for creating structure within a diet is focusing on carbohydrates, the macronutrient that fuels your body and gives you energy.

Carbohydrates are strategically planned throughout the week to speed up your metabolism and get you lean and toned up fast! This is alongside a strong focus on vegetables, protein, and healthy fats. I like to follow a carb rotation plan and I call it my Power 30 Plan.

I actually used this method as a fitness competitor before I had my son. I’ve now tweaked it for busy Mom’s like myself. It’s structured enough to make you stick to it, but flexible enough to balance cooking for your family and enjoying occasional treats! This is a long term lifestyle that is truly sustainable.

There are so many food categories you cover. What impact do calories coming from varying food types have on personal health?

It’s SO important to get your calories from a variety of food categories because each food has its own benefit to your body. Every food has a unique vitamin and mineral complex and different foods work together for better nutrient absorption and more energy.

What I love about my POWER 30 Carb Rotation Program is that no food group is off limit. This is not one of those diets where you cut out a whole food category.  You pretty much can eat everything in moderation making it easy to follow long term.

The tricky part comes with timing and portion control of these different food groups. We want to maximize your energy and boost your metabolism, so choosing when to bring in carbohydrates is important.

Pros & Cons of Calorie Counting – Advice from Treadmill Reviews

Calorie counting works for some. Yet, there are others who consider it to be a major waste of time when it comes to personal health and wellness. We asked Treadmill Reviews how important calorie counting is to a person trying to become and stay physically fit. This top blogger truly believes in combining a healthy diet with working out using treadmills.

Do you think that calorie counting has a positive impact on personal health and wellness? Why?

Focusing on the multiple factors that impact a person’s health will have a ripple effect that will improve the health and wellness of anyone. Each body type has other factors that will impact the way they improve their health and wellness.

For many people calorie counting is a way to keep focused on a balanced diet and make educated healthy food choices that they may have not otherwise. Each person should do the research and decide if calorie counting is the best way to improve their personal health.

What type of treadmill burns the most calories?

A versatile treadmill that offers multiple ways to get the burn going will be the best way to burn the most calories. A treadmill that offers incline training will substantially improve the amount of calories burned during a shorter workout time.

An advanced treadmill that monitors your calories is going to be great, but a treadmill that takes in your age, BMI, weight and height will give you the most accurate calculation of calorie burn.

Pros & Cons of Calorie Counting – Advice from Fitness Is Delicious

Calorie counting was once a very popular trend for people hoping to lose weight and stay physically fit. Many people still use it as a form of doing “balances and checks” when it comes to eating habits. But, top blogger Fitness Is Delicious isn’t a fan of the age-old approach to healthy eating. And, here’s why:

Do you think that calorie counting has a positive impact on personal health and wellness? Why?

In most cases, no. For the majority of us, counting calories is not a sustainable health habit. It’s exhausting, it isn’t always accurate and it doesn’t place an emphasis on eating real, nutrient dense food.

Let me explain- let’s say you need to consume 1,800 calories during the day to lose weight. What does that 1,800 calories look like? In a scenario where the person is focused solely on calories, someone may have the choice to eat an apple with almond butter, or a 100 calorie snack pack.

Although the 100 calorie snack pack may have less calories, it’s not the better choice. The apple with almond butter provides nutrients, satiety and other health benefits. The 100 calorie pack is still a highly processed snack with little to no nutrient density and no satiety- not to mention it’s probably made up of a laundry list of ingredients.

I’m not suggesting that calories don’t matter at all, but your first priority should be focusing on nutrient dense food options that will support a healthy mind and body. There is a caveat (isn’t there always?)- counting calories and/or macronutrients, may be a necessity for some athletes.

Depending on their fitness goals, these individuals need to track everything they are eating. That being said, they are the minority and for the general public and those looking for a healthier lifestyle, counting calories is not the way to go. Instead, focus on real, nutrient dense food that supports your everyday health and fitness goals.

When you were in college you counted your calories and learned the negative side of a low calorie diet. What advice do you have for those who think that is their next option?

When I focused on a low calorie diet, my diet consisted of things like sugar-free energy drinks, low calorie yogurts and salads with little to no protein; not to mention my meals were pretty tasteless. I was so focused on making sure I wasn’t consuming a lot of calories, that I was missing out on eating real, nutrient dense food (that tasted delicious) and I was also screwing with my metabolism.

Your body needs calories to function every day; for things like hormone regulation, supporting a healthy immune system and even weight-loss- yes weight-loss. Your body has to have calories to burn calories! If you are stuck on a low calorie cycle, try something like a nutritional reset.

Take 30 days to focus on eating three, nutrient dense meals a day, that each include a protein, some vegetables, good fats and some fruit. Have some satiating snacks if you need and cut out processed foods and sugar. Take time to refocus your eating habits and psychological association with food by resetting the way you’ve thought about food in the past.

Pros & Cons of Calorie Counting – Advice from Performance Fitness LLC

Calorie counting is great for some, yet useless to others. Deciding what’s best for you should be based on your own healthy goals… physical health, or psychological health. That’s what the top blogger Performance Fitness LLC told us when we asked about the impact of calorie counting. Here’s the blogger’s take on the role it plays in creating a better life:

Do you think that calorie counting has a positive impact on personal health and wellness? Why?

That depends on the person and their approach to calorie counting. In terms of physical health, there are the obviously benefits of weight loss or weight maintenance, but in terms of psychological health and wellness, some people need to avoid counting calories or at least take a break from it.

I find that there are two types of people for whom calorie counting doesn’t work:

  1. The Game Show Contestant – This is the person who loves to play the “Beat My Calories” game. In a weight loss scenario, they set their calories in their favorite food tracking app, allowing for the necessary deficit to lose weight, and then try to constantly come in UNDER their deficit. In fact coming in under their calories at days end is a source of pride for this person. Remember that their calories have already been set at a deficit to allow for weight loss, so coming in under this number results in far too few calories being taken in. This person is also constantly starving, and eventually gives up on their plan because their extremely restricted plan is impossible to maintain, and they usually end up feeling like a failure.

  2. The Compulsive Counter – This person compulsively tracks every morsel of food to that point that it becomes their second job. They’re constantly thinking about their next meal and meticulously write down every detail of every food that they ingest. This person also ends of being miserable because the task of writing down every detail of every food becomes an all-consuming and overwhelming chore.

Calories are obviously important. Constantly eat in excess of your caloric needs, and you’ll never achieve your fat loss goals or be able to maintain your weight. If a client doesn’t fall into one of the above categories, then I think counting calories sensibly can be a positive exercise. After all, it can be great feedback to inform your food choices throughout the day.

However, I still prefer that clients use their energy to focus on what they eat; choosing minimally processed foods over highly processed items, prioritizing vegetables and proteins, and learning awareness of their food behaviors and overeating triggers. Even journaling without calorie counting can be a helpful exercise, helping to build awareness of portion size and even situations that cause overeating.

Your motto is A Better Body. A Better Life. What advice do you have for those working for a better life? How could calorie counting play into your plan?

  1. Take responsibility for where you are now.

  2. Forgive yourself for your past and move on.

  3. Realize that you can’t fix the past and you really can’t control your future, but you can try to make a better future through the choices (foods, working out on a consistent basis) you make in the present.

  4. Determine if you’re truly ready to make a change.

  5. Figure out why you’re motivated to make a change.

  6. Set your goals and then determine your action plan.

If you can calorie count in a sane way, by all means do it. It can help you to stay on track and reach your health and fitness goals, and create a better life.

Bottom Line: Calories Count, Even If You Don’t Count Calories

The one thing all of these top bloggers agree on is that whether you practice calorie counting or not, calories do count. How many calories you intake with each snack and meal of each day is vitally important personal health and fitness. But, not everyone has the patience, or the time, for counting calories. If you do, then good for you.

However, that shouldn’t be the main focus of your healthy living routines. Instead, you need to develop a healthy diet, and follow it each and every day. That means learning to make better choices when it comes to the foods you eat. In time, this should be so routine that you’ll never have to worry about counting calories again.

So, if you’re looking for an alternative to counting each and every calorie you intake, we have the answers. Plan your daily meals ahead of time to ensure that you intake the proper amount of calories and carbs. And, develop and maintain a healthy fitness routine to ensure personal health and wellness.

This informational series, “Pros & Cons of Calorie Counting – Advice from Top Bloggers” was created by the treadmill experts at Proform. Ready to combine an effective fitness program with your new healthy eating habits? Visit Proform treadmills and start your new healthy routine today.

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New Year News

New Year News

Pilates appointments available, new partner discounts (Soma, Juil, Real Pilates), and bulk pricing on Pilates audios. Lots of news!

Greetings!

After losing both of parents and crushing my left big toe this time last year, I was happy for that year to end. And I am excited for this upcoming year to begin.

In addition to being generally fully booked as I start my 4th year at Real Pilates, I am teaching workshops and doing coaching in Marketing for Trainers. In addition, I will be a lead trainer in the Real Pilates Teacher Training Program starting in 2015.

Appointments Available

While I generally have a waiting list, I have a few spots available this week and next for one-off private Pilates sessions at Real Pilates in Tribeca or Pilates on Fifth at Bryant Park. And I have one or two openings for standing appointment times!

If you would like a Pilates refresher, a new eye on your practice, or some regular, focused Pilates TLC, please let me know by emailing me or calling 347-462-6932. I am also available for Reiki and TRX/Kettlebell training.

New Partner Discounts

I have partnered with a few brands that are dear to me, and therefore I can offer you some discount codes!

Soma Water – Beautiful glass carafe that fits in the refrigerator and has an all natural coconut husk filter system. So much nicer than that plastic stuff! If discount doesn’t apply automatically, use coupon code Lynda10.
$10 off a Soma Water System

Juil Shoes – First I fell in love with their sandals, then with their ballet flats, and now the moccasins and boots! Juil shoes are beautifully made, extremely comfortable, and have copper earthing/grounding inserts in the soles to help keep you connected to the planet without going barefoot. They have styles for men and women.
Use coupon code LIPPIN15 and receive 15% off your Juils

Real Pilates – If you book online with MindBody, for any class, workshop, or private with any teacher (including me), use code LLGift at checkout and receive an awesome free gift at the desk when you check in. Prefer to call 212-625-0777? Give the code to the front desk and receive the same gift! (New Real Pilates clients only.)
Book Real Pilates online and use LLGift

Discounts on Pilates Audios

Each of my pre-recorded Pilates audios is about 30 minutes of exercise and can be played on your computer, smartphone, tablet, or other device.

Regularly priced at $7.77 each, buy 2 for $14, 3 for $18, or all 4 for $20. Choose from:

  • Pilates for Neck and Shoulder Pain
  • Pilates for Lower Back Pain
  • Pilates with Ring and Foam Roller
  • Pilates Basics Mat Class

No code needed. Discount will apply automatically!
Lynda Lippin Pilates Audios

Thank you for reading! And as we say in the Jewish tradition, L’shana tova – have a sweet New Year.

Warmly,

LL

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Marketing 101 for Pilates, Fitness, Yoga Teachers – 17 Sept 2014

Marketing 101 for Pilates, Fitness, Yoga Teachers – a 3-part workshop series led by Lynda Lippin that will teach you how to increase your value in a very crowded marketplace.

Episode 1 – Teaching Out of Your Comfort Zone

Wednesday September 17, 3-4:30pm at Real Pilates, 177 Duane Street, New York, NY 10013

The pilates, fitness, and yoga markets have enjoyed unprecedented growth over the past decade, which is a wonderful thing!
But now, as trainers, we are facing more competition within our industry. And with clearer certification pathways, there are more certified trainers on the market now than ever.
  • How can you distinguish yourself in this crowded marketplace?
  • How can you make more money, increase your quality client base, and shine in your field?
  • Have you dreamed about working overseas?
  • Wonder what skill set you need to have to land a great job inside or outside of the US?
  • And finally, have you ever wondered how to attract and maintain steady, standing, high income clients?

Learn how in this 3 part Workshop series. Each month I will take on an important aspect of business and marketing for personal trainers, pilates, and yoga teachers.

I just received this email from Pilates Teacher Lenny Reisner, who took this workshop series in the Spring. Note that he didn’t even have a website before taking the workshops.

Hi Lynda

Hope all is well with you.  I met my income goal for the first time and am only looking up.  I owe thanks to you for your guidance in those workshops.

Best
Lenny

Would you like to meet your income goals? Be busier? Have better clients?

If this is your first time visiting Real Pilates, use code LLGIFT at checkout and you will receive a lovely welcome gift when you check in!

This month I discuss travel – teaching outside of your studio or gym, outside of your city, and even outside of your country!

As someone who taught at the A-list Parrot Cay resort for 4 years, and who recruits trainers for high-end spas overseas, I have some great insight into what they are looking for and how to build your skill set enough to join that league.

See you there!

Episode 1 – Teaching Out of Your Comfort Zone
Wednesday, September 17, 3:00 – 5:00pm
There is a lot of call for trainers who will travel. This travel can be domestic or international, and includes subbing in other studios or in hotels/resorts, making outcalls of any kind (to hotels, private homes, or to train an entire family), picking up traveling clients or short-term residents, and traveling with a client.  We will also discuss how to find overseas positions, including issues regarding work visas, relocation, temp work, and the dangers of “working fitness vacations”.